Leadership & Mindset What makes a great design leader in an AI world Design leadership in an AI world is no longer about being the best maker. It…
AI & Design How AI is changing the design brief (and what to do about it) AI has inverted the design brief. Deliverables are cheap now, judgement is not. What an…
AI & Design Your AI agent was never the hard part. The harness is. Your AI agent was never the hard part. Harness engineering, the design of everything around…
AI & Design Most companies aren’t behind on AI tools. They’re behind on rebuilding the factory. Most companies aren’t behind on AI tools, they’re behind on rebuilding how they work. A…
AI & Design What to do when Claude gets it wrong Claude will get things wrong. It will miss the point, produce something generic, confidently state…
AI & Design How to stop starting from scratch every time There’s a version of using Claude where you start from scratch every single time. New…
AI & Design The Claude workflows that save creatives hours every week The gap between people who find Claude mildly useful and people who find it genuinely…
AI & Design GitHub for non-technical people: what it is and why it matters for Claude GitHub sounds like something developers live in and everyone else politely ignores. I thought that…
AI & Design How to set up your first Claude project Most people set up their Claude projects the same way they set up their downloads…
AI & Design How to write prompts that actually work The single biggest thing that separates people who get genuinely useful things from Claude and…
AI & Design Which Claude model should you actually use? There are three versions of Claude. Most people use whichever one opens by default, never…
AI & Design What Claude can actually do (and most people don’t know about) I keep meeting people who’ve been using Claude for months and don’t know that it…
AI & Design Lost in all the Claude buzz? Here’s what actually matters Everyone seems to be talking about Claude. But most of the people I speak to…
AI & Design Why designers who resist AI are asking the wrong question Every designer I know has had the conversation. AI comes up, the room shifts, and…
Leadership & Mindset The goal has to be bigger than the feeling I recently asked ChatGPT to roast me in one line. and boy, it delivered. Brilliantly….
